Q1 2024 Performance of Top Wellness Apps on Android in Brazil

In the first quarter of 2024, Brazil's Android users showed varied engagement with top wellness apps. This data, sourced from Sensor Tower, enables us to understand how these apps are performing in terms of downloads and user activity.

Me+ Daily Routine Planner saw a promising start in January with downloads peaking at 155K and weekly active users reaching 215K. However, both metrics showed a gradual decline over the quarter, with downloads dipping to 31K and active users to 65K by the end of March.

Wellhub (Gympass), despite not generating revenue, maintained a strong user base. Weekly active users stayed above 800K throughout the quarter, peaking at nearly 895K in early January. Downloads varied, starting at 60K and ending the quarter at around 32K.

Sleepwave : Smart Alarm Clock experienced modest revenue throughout the quarter, with the highest weekly revenue at $59. Downloads and weekly active users showed an upward trend, concluding March with 11K downloads and nearly 20K active users.

Rabit: Habit Tracker & Planner had a fluctuating quarter, with revenue peaking at $407 in the first week of January and ending at $101 in the last week of March. Downloads saw a sharp increase mid-January at 25K but gradually declined to 3K by the end of March. Active users followed a similar trend, starting at 24K and decreasing to around 12K.

Lastly, Fabulous Daily Routine Planner saw its revenue decrease from $4K to $1K over the quarter. Downloads decreased from 29K to around 3K, and active users from 100K to 43K, indicating a downward trend in both engagement and revenue.

For more detailed insights and data on app performance, Sensor Tower's platform provides a comprehensive analysis of market trends and user behavior.